PORTFOLIO
PORTFOLIO
hi@mariuszkowalczyk.com
I'm Mariusz, a creative based in the NYC area. I entered E-commerce as a Video PA. Less than a year later, I was leading the creative department.
I've been the visual pulse of Bling Jewelry for six years. I've photographed, retouched, designed, packaged, and mentored. I ensured the brand looked polished everywhere, from Shopify to Macy’s and Amazon.
Creative Lead & Art Director
Mariusz Kowalczyk
FEATURED WORK
Seasonal Campaigns
Directed the full seasonal campaign refresh, from model selection and jewelry photography to Photoshop compositing with hand-painted light and shadow, copy, CTA, and typography. Built the hero banners, promotional system, and homepage merchandising, deployed across desktop and mobile every season.
FEATURED WORK
Digital Catalog Refresh
Managed the full production pipeline across 10,000 SKUs — overseeing 360° product video for 5,000 SKUs, a retouching pipeline between NYC and Bangladesh with final retouching on every asset, and overseas model shoots coordinating product logistics and creative decisions.
FEATURED WORK
Amazon
Created the Amazon A+ Content brand story and managed its translation into six languages, then directed the rollout across international marketplaces with the production team. Designed the storefront experience for desktop and mobile — a branded, conversion-focused presence built within Amazon's constraints.
More Work
When I'm not lost in production, I’m revisiting my roots. Returning to Poland after 18 years shifted my perspective. Archiving my father’s old home videos and old film photos, I realized how much he quietly captured. He captured our arrival in America, young parents with three boys, capturing our immigrant struggle. My future work explores this transition, connecting the life he recorded with the life I’m capturing visually.
Future Personal Project
Working Title A visual dialogue of my journey
TBD